Camellia for Foliage, Flowers, Fruit & Tea
1) TERMINOLOGY/ABBREVIATIONS/UNUSUAL EXPRESSIONS
Genus e.g. Camellia Species e.g. sinensis Cultivar> is a CULTIvated VARiety Clone is a genetically identical plant usually from vegetative propagation (a cutting or micropropagation) Sencha Name of the typical green tea drink which, to a Western palate, tastes fishy. Salad tea A term I have coined to avoid using the word "fresh". "Salad tea" refers to raw leaves from the camellia plant whose end use would probably be in salad leaf mixes. Tea, because it has never previously been available in its raw leaf state in this country, has never been developed for culinary use. (climate) inversion Jonathon - we don't actually mention "inversion" in the Report now. Unless you reword the appropriate paragraph again we do not need to explain the term "inversion". polyphenol Jonathon - I suggest this is a necessary entry. please supply the definition required.
Data is given from a UK perspective unless stated otherwise.
2) INTERNATIONAL TRADEMARK
The tea industry now has an emblem that can be used for promotional purposes. The Tea Mark has been registered in over 50 countries and should encourage individual campaigns worldwide. This is a new concept in generic promotion in the international marketplace. (Jonathon - is there a simple black & white scan we could insert? Would it be appropriate/look nice?)
The Tea Mark initiative should help in raising the awareness of the health benefits of tea consumption. At the same time, increased consumption should help raise rural incomes in developing countries that produce tea.
BERNICARDINI, E "Oilseeds Oils and Fats - Volume II, Oil and Fat Processing", 2nd edition, Interstampa, 1985 LAURANCE, Mariette C S The Present Structure of the Indian Tea Industry and Strategies for the Future 1995 TAKEO "Tea: cultivation to consumption: green and fermented tea". Chapter 13 pp 413-457. (eds K C Willson and M N Clifford) published by Chapman and Hall in 1992).